Last updated: 1 January 2026

This policy explains how Fashioni (“we”, “us”, “our”) collects, uses, and protects your personal information when you visit or shop with us at www.fashioni.co.uk. We are committed to handling your data in line with UK data protection law, including the UK GDPR and the Data Protection Act 2018.

Information We Collect

We collect information you give us directly, information gathered automatically as you browse, and information from third parties who help us run our store.

• Contact details: Name, email address, delivery and billing address, phone number.

• Order information: Items purchased, order value, payment confirmation (we do not store full card details — these are handled securely by our payment provider).

• Account information: If you create an account, your login details and order history.

• Technical information: IP address, browser type, device information, and pages viewed, collected via cookies and similar technologies.

How We Use Your Information

We use your personal information to:

• Process and fulfil your orders, including delivery and customer service.

• Communicate with you about your order, account, or enquiries.

• Send marketing emails where you’ve opted in, which you can unsubscribe from at any time.

• Improve our website, products, and customer experience.

• Prevent fraud and comply with our legal obligations.

Cookies

We use cookies and similar technologies to keep your basket working, remember your preferences, and understand how our site is used. You can control or disable cookies through your browser settings, though some parts of the site may not function properly without them.

Sharing Your Information

We share your information only where necessary — with couriers to deliver your order, payment providers to process transactions securely, and service providers who help us run our website (such as hosting and analytics). We do not sell your personal information to third parties.

Data Retention

We keep your personal information for as long as necessary to fulfil the purposes it was collected for, including order records, legal, accounting, or reporting requirements. Account information is retained until you ask us to delete it.

Your Legal Rights (UK GDPR & Data Protection Act 2018)

Under UK data protection law, you have specific statutory rights regarding your personal data, including:

• Right to Access: The right to request a copy of the personal information we hold about you.

• Right to Rectification: The right to ask us to correct inaccurate or incomplete information.

• Right to Erasure (“Right to be Forgotten”): The right to request that we delete your personal information, subject to certain legal obligations.

• Right to Restrict or Object: The right to restrict or object to certain types of processing, including direct marketing.

• Right to Data Portability: The right to receive a copy of your personal data in a structured, machine-readable format to transfer to another provider.

• Right to Withdraw Consent: Where processing relies on your consent, you may withdraw it at any time.

To exercise any of these rights, please contact us at support@fashioni.co.uk.

Children’s Privacy

Our website is not directed at children, and we do not knowingly collect or process personal information from anyone under the age of 13 (or under 16 in certain EU jurisdictions) in accordance with UK GDPR digital consent requirements. If we become aware that we have collected personal data from a child below this age without verifiable parental consent, we will take immediate steps to delete that information.

Changes To This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated revision date.

Contact Us

If you have any questions about this Privacy Policy, your legal rights, or how we handle your data, please contact us:

Fashioni

582-584 Gorton Road, Stockport, SK5 6RE, United Kingdom

Website: www.fashioni.co.uk

Email: support@fashioni.co.uk